Find: This is how we shop in the future

On the transformation wrought by mobiles. 

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// The Verge - All Posts

By Ellis Hamburger and Ben Popper

There’s something special about the mall. The smell. The squeaky-clean floors. The blinding light and ethereal music that seems to emanate from the air itself. The suburban mall has always been an essential communal watering hole, a place to see and be seen, and a place to window shop. But — the golden age of the mall is over, it seems. During the 2013 holiday season, US stores got half the foot traffic they did three years ago, says The Wall Street Journal.

Instead, we’re shopping online and shifting our attention towards new watering holes — apps like Instagram, Pinterest, and Wanelo — places to show off our new designer jeans and designer vacations. It is estimated that by the end of 2014, nearly a...

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