Sunday, January 22, 2012

Find: App Store Economics

On the dangers of in app purchases and ads. What if the product is not the app?

Daring Fireball

David Barnard:

Ultimately, the users become the product, not the app. Selling users to advertisers and pushing in-app upgrades/consumables is a completely different game than carefully crafting apps to maximize user value/entertainment. It’d be a shame if the mobile software industry devolved into some horrific hybrid of Zynga and Facebook.

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