Thursday, December 27, 2012

Find: Indystate from Pew - One in four Americans now owns a tablet

One in four Americans now owns a tablet, according to Pew Research

iPad mini vs. Nexus 7

The Pew Research Center just released some data on the growing adoption of ebooks, but buried amongst its survey data was a more interesting tidbit — the group's latest survey shows that a full 25 percent of Americans own some type of tablet. That's not including those who may own a more traditional E Ink reader — though it's a self-reported survey, so there's always the potential for confusion amongst the 2,252 respondents. That's up significantly from the ten percent of respondents who said they owned a tablet as of December of 2011 and marks a pretty significant rise for a product category that essentially did not exist three years ago. Tablet ownership has even surpassed that of e-reader ownership, despite the higher cost of...

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